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MARKET REPORT / JULY 2026

Pokémon ETB Market Report — July 2026

By Sealed Value

This report summarizes the Sealed Value model snapshot through 2026-07-13. It is a dated research note, not live pricing. The purpose is to show where the historical cohort model currently finds attractive entries, stretched prices, and unusually uncertain forecasts.

Signal breadth

ETB market BUY HOLD SELL PASS
Pokémon Center 5 8 21 0
Standard retail 6 19 9 0

The breadth matters because it prevents the site from labeling every product HOLD. Both markets currently require 100% modeled 12-month ROI to clear the main return benchmark.

Strongest Pokémon Center setups

Set Suggestion Price now 12-month model
Mega Evolution — Mega Lucario BUY $284 142.8% ROI
Mega Evolution — Mega Gardevoir BUY $225 142.8% ROI
Shrouded Fable BUY $168 211.9% ROI
Journey Together BUY $205 192.5% ROI
Stellar Crown BUY $180 215.6% ROI

Pokémon Center ETB values only. The other ETB type is modeled separately.

Strongest standard ETB setups

Set Suggestion Price now 12-month model
Journey Together BUY $133 119.2% ROI
Shrouded Fable BUY $128 228.6% ROI
Chilling Reign — Ice Rider BUY $142 120.3% ROI
Chilling Reign — Shadow Rider BUY $149 120.3% ROI
Temporal Forces — Walking Wake BUY $111 120.3% ROI

Standard retail ETB values only. The other ETB type is modeled separately.

What stands out

The current model favors several boxes that have moved beyond the earliest release volatility without already exhausting the model’s expected appreciation. That does not mean the forecasts are certain. Pokémon Center backtests currently show 54.5% typical absolute error, versus 33.7% for standard ETBs.

Large expected returns should be read beside the likely range and transaction count. A dramatic center forecast with a wide range is a different proposition from a smaller forecast supported by deeper history.

How to use this report

  1. Open the linked set page and confirm the ETB type.
  2. Check whether you are evaluating an existing holding or a new purchase.
  3. Read the likely range and downside before the center forecast.
  4. Account for selling fees, shipping, taxes, condition, and liquidity yourself.
  5. Recheck the forecast after the next data update.

Browse the complete ETB scanner for every tracked set. Future market reports should be compared with this dated snapshot rather than read as a permanent recommendation.